Sharp LED TV LC-40LE700X

FROM next month every television sold in Australia will carry an energy rating just as you see on a fridge or dishwasher in an electrical store.

Apart from choosing between LCD or plasma, the amount of power the panel uses is likely to be another factor in the purchase decision.

Sharp's impressive new LED TV will tick all of the boxes for those looking for a good picture and an electricity bill that doesn't look like a credit-card statement.

The LC-40LE700X is Sharp's first LED panel and has a new backlight system with a pixel control feature to give clear full high definition.

Around the 101cm (40-inch) screen is a narrow bezel that gives the panel the appeal of a large screen but doesn't dominate the room.

The biggest energy saving comes from the LED technology which provides excellent brightness and clarity but produces less heat than regular LCD backlights.

Another benefit of the LED system is the minimal light leakage and the ability to focus brightness in the parts of the screen that need it.

The result is finely defined and natural colours and deeper blacks courtesy of the dynamic contrast ratio of 2,000,000:1.

For movie and sports lovers eyeing off a new TV, the Sharp delivers on both fronts.

The Sharp LC-40LE700X can support signal inputs at 24 frames per second to recreate a viewer's experience in the cinema.

Sports fans will also appreciate the 120Hz frame rate and a fast pixel response time of 4 milliseconds so the action stays smooth and doesn't degenerate into a blur.

Apart from good pictures, the Sharp panel can also produce great sound thanks to the SRS TruSurroundHD and Bass Enhancer audio features. With connectivity there are plenty of inputs to connect high-definition devices to take advantage of the pristine 1920 x 1080 resolution, whether it's a gaming console or a Blu-ray Disc player.